"A family based in north London is looking for an exceptional and experienced instructor to support their most junior child on his first steps to becoming an English gentleman."
Looking at this post, you might readily overlook the term "first-steps" as simple a turn of phrase.
But, it might be the most significant part of this unique employment listing, as it seeks to recruit a mentor for a one-year-old.
Hundreds of submissions have already been received since the anonymous family posted their call for the £180,000 per year tutor, who must be "someone very special".
In recent few weeks, the post has gained notice across the news, with many asking why?
Progressive Approach
The CEO, CEO and founder of a global tutoring firm, which is supporting the family in their search, stated that despite early scepticism, he considered the concept "visionary", and "progressive".
When he spoke with the family, he said they understood the atypical nature of their requirement, and how immature their son is.
But, they stated that they "were unwilling to delay any longer" to engage a tutor, as they had postponed until their firstborn was five, and by that stage "cultural bias had by then become established".
But what did the family refer to by "cultural predisposition"?
It's "everything", the expert answered. "How you eat, the manner you speak".
He explained the firstborn had picked up "really subtle, body language" from the family, and had assumed their cultural norms. The family informed him they did not want this pattern to happen again with their infant.
The strategy: To hire a UK tutor, who needs to speak with standard English accent, to influence the baby from day one.
Subtle Influence
"A great deal of the education at the outset here is rather osmotic," stated the expert.
It's through this osmosis that the family are aiming the child will acquire the UK customs they want to cultivate.
The consultant explained the tutor had to be an individual who went to "prestigious academies – comparable categories of schools as the family hope to send their son to".
"The instructor simply needs to be the right kind of person, they'll be doing things they don't even know they're doing, just naturally," he added.
Expense Not a Factor
The family told the expert the successful candidate should ideally also have understanding of or enthusiasm in riding, winter sports, the arts and music so as to inspire the child in a diverse set of passions.
More than that though, he explained the family hoped the tutor to enrol the child on a variety of lessons so the child would be "equestrian training and learning an musical instrument by the time they are about three years old".
In the family's view, assisting their son grow into a "UK sophisticate" will bring about achievement and provide access.
"Taking into account the rights and wrongs of that, because it's undoubtedly a class statement," he notes.
However, despite all this instruction in "UK identity", could the child pick up so-called cultural bias from the multicultural family he lives with regardless?
"Yes", said he. "They realize this might not succeed, but they've just taken the view of, 'let's give it a go and let's go as early as we can', because the expense of it is irrelevant," he explained.
Overly Optimistic
A number of in the tutoring industry who express similar concerns.
An education leader, head and founder of a tutoring service, who also offer personal educators, wrote that "the process of embracing two identities, or in fact, discovering oneself, is something that must be grown into, not manufactured."
The expert explained that he had relocated from the Far East to the United Kingdom at the period of childhood, and had been educated knowing and embodying two backgrounds. He continued to be educated at the University of Cambridge.
"The notion that one individual can serve as a representation of Britishness, an individual who can possibly impart the qualities of a UK sophisticate upon a infant child, seems to me idealistic and impractical," he commented.
"From my perspective, engaging a quintessentially UK tutor from infancy will not instantly achieve the result they hope for.
"I wasn't provided with such a tutor, and nevertheless I have been privileged enough to enjoy many of the experiences they desire for their son."
He stated: "The reality is, personal identity cannot be imposed from the outside; it must be selected, and it must be internally driven."
Buying Britishness
Naturally, English culture is something Adam hopes can be educated – and commercialized.
"I believe the reality that the world views us in this light is something that we should be cherishing|valuing|appreciating
